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The Video Game Business The Video Game Business

In this comprehensive overview of the topic, Randy Nichols examines the emergence of the video game business, its culture, structure, and production processes as well as its relationship with audiences and other cultural industries. In this comprehensive overview of the topic, Randy Nichols examines the emergence of the video game business, its culture, structure, and production processes as well as its relationship with audiences and other cultural industries.
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A dominant global cultural force, the video game business is diverse and increasingly influential. In this comprehensive industrial, historical, economic and theoretical overview of the business, Randy Nichols examines its emergence, culture, structure, production processes and relationship with audiences and other cultural industries. Including profiles of major players, case studies of key industrial moments, and data on audiences, labour and other crucial factors in the video game business's success, this illuminating book explores the key changes and challenges of its past, present and future. A dominant global cultural force, the video game business is diverse and increasingly influential. In this comprehensive industrial, historical, economic and theoretical overview of the business, Randy Nichols examines its emergence, culture, structure, production processes and relationship with audiences and other cultural industries. Including profiles of major players, case studies of key industrial moments, and data on audiences, labour and other crucial factors in the video game business's success, this illuminating book explores the key changes and challenges of its past, present and future.

Additional Info

Additional Info

SKU 9781844573172
Author(s) Nichols, Randy
Publisher(s) BFI Palgrave Macmillan
Format Paperback
Original publication date August 2014
Number of pages 240

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